... Let the Doctor decide TO EACH ACCORDING TO HIS NEEDS 5 THERE ARE times when a nation must concentrate on essential needs. We live now in such a time. 5 , recognizing this, are now making nothing which is not of fundamental importance in the winning of this war, particularly in the maintenance of Britain's good health. Therefore the supplies of CROOKES' LACTO-CALAMINE CROOKES' ZINC CREAM ...

... One Thing and Another By D. B. Wyndham Lewis REMOVING the Emperor of Japan's Garter banner from his stall in St. George's Chapel, Windsor, turned out, as usual, to be about as imposing a ceremony as moving a hen-house, our spies report. Since the fine mediseval ritual of trampling on a false Garter knight's banner, in the presence of all the Order, vested and arrayed, and kicking it down the ...

... Adtt. of The General Electric Co. Ltd Adtt of The General Electric Co. Ltd THE quaint looking G.E.C. electric heater of 1914 is linked with its modern streamlined version by over a quarter of a century of continuous progress in the electrical industry. Science never stands still- not even in wartime and just as the G.E.C. continued to progress through the last war, so to-day, it is keeping ...

... tatever part you are playing in the National e art, in uniform or overall, making munitions ft the Forces, or making rations go farther fi the family, there is a book that will help y many books in fact, costing no more tl r a shilling or so. Look in a your nearest W. H. Smith Son bookshop for one that ai vers your special needs. C use the station bookstall th e is no extra charge for Thhere ...

... ONE of the most difficult stages in convalescence is often that of coaxing an in valid's appetite. The problem is to find a food that is tempting and appetizing to the patient, and that at the same time is able to supply the system with the necessary body-building materials for regaining strength. If you have an invalid or convalescent to care for, you can place your confidence in Horlicks, ...

... Guinness My Goodness My FROM GENERATION TO GENERATION THE GUINNESS TRADITION HAS BEEN HANDED DOWN. IT WAS GUINNESS FOR STRENGTH WHEN WATERLOO WAS FOUGHT. IT IS THE SAME TODAY. THERE'S NOTHING LIKE A GUINNESS, NEVER HAS BEEN, NEVER WILL BE. GUINNESS WAS GOOD FOR WELLINGTON'S MEN. GUINNESS IS GOOD FOR YOU G.E. 1 072 Guinness ...

... A Note by DONALD COWIE The temporary fate of Lower Burma in this war was settled when the Japanese took over Thailand and we proved incapable of offering continued resistance to them in North Malaya. But where exactly is this first main Burmese battle field, and what is it like? It is, roughly, a narrow strip ot rain-soaked, steaming land, rarely more than 50 and never more than 100 miles wide ...

... Qhe Best Car in the World LTD. CONDUIT ST. LONDON, W.l. MAYJFAIR 6201 ...

... Old Bill By Bruce Bairnsfather There is no truth, as yet, in the report that British soldiers, dressed as Japanese, are now landing in the Caroline Islands Bruce Bairnsfather ...

... M.i We're in luck! There's not so much Old Angus about as there used to be but thanks to careful distribution of supplies, it's still possible for old friends and new acquaintances all over the country to enjoy the flavour nf this nnhlp whiskv. CHOSEN FOR YEARS BY CONNOISSEURS ...

... By JOYCE DENNYS. MY DEAR ROBERT-- Is there anything more fascinating than cutting the edges of the lawn? I have an implement for doing this. I don't know its official name, but I call it the Cutter, which sounds more like a ship than anything else. I keep it sharpened and wrapped in oily paper, and guard it with my very life. The Linnet asked me once whether I loved my Cutter more than her. I ...

... O WAD SOME POWER THE GIFTIE GIE US TO SEE OORSELS AS ITHERS SEE US! DRAWN BY FRANK REYNOLDS. ...