... A scientific baking method gives you PROCEA Bread bread minus excess starch but rich in proteins. Its wholesome 1 qualities make it the favourite loaf not only with sufferers from indigestion, but with all who delight in a bread with a new appetising flavour. If your baker does not sell 'Procea' write for address of nearest distribut or: Procea Products Ltd., Cambridge Works, Hanwell, London, ...

... fgJOJ 1 f iWmLMirTwf IgjrJ f lWmLM7HT&'/ Vl^et is J, (Er the Us ...

... Such strenuous days but she never loses that personal freshness which is the foundation of all charm. She never fails to use refreshing Vinolia, wherever she is. 1 1 NOLI 1 i a tablet Including Purchase Tax The soap that freshens you NV 26TA' 1 2 8 ...

... JAMES ROBERTSON SONS (P.M.) LTD., [AMES ROBERTSON SONS (P.M.) LTD., Britain's hedgerow harvest of fresh fruit is in Robertson's BRAMBLE SEEDLESS What a good thing to get with your coupons Uolden Shred Works, London, Paisley, Manchester, Bristol ...

... ciiPAW^ ciiPAPD^ AND JELLIES ...

... Coyer Design by Colin Orrne Articles Foreign Correspondent versus Diplomat by Ferdinand Tuohy Illustrations by J. Nicolson 13 and 68 Nature's Airmen by Frank IV. Lane 14-15 and 58 Babes For Britain? by C. Patrick Thompson 16 and 64 The Next Time I See Paris by Harry J. Greenwall 20 and 56 Old Tales Re-told Raphael and Stella Written and Illustrated by F. Matania, R.I. 21-24 and 67 A Village ...

... Service Shoes The changeover from peace to war found SWAN Shoes and HEALTH Shoes adequately designed for either purpose, and although certain alterations to detail have been made to meet Service requirements, the shoes at heart remain the same. In other words the qualities which won your approval as a civilian, are still present in SWAN and HEALTH Service styles. Men's and women's styles for ...

... USE HIT SPARINGLY Our armies overseas need to be protected from flies and malaria-carrying mosquitoes. National food supplies have to be protected from con tamination by insect pests. The raw materials for making Flit are required for these essential national needs. ...

... . . brave new world We are fighting for a brave new world; it is equally true that we are fighting to preserve many good ways of life that we had brought to perfection in the days of peace. Nigh on three generations have been delighted and sustained by the flavour, the nourishment, and the sheer quality of Heinz Pure Foods. Stocks of Heinz are not so plentiful these days for obvious reasons. ...

... toj toiffi rV1 du**1 7 V Br3 MOMTOOMIRIE C- CO LT IBHOX COkSCOV ...

... The Best and Quickest Method of Marking your linen NO HEATING REQUIRED 7¥ per bottle including Purchase Tax. ABSOLUTELY PERMANENT Fabric letters can be removed Of all Stationers, Stores and Chemists or 7id. including Purchase Tax, I plus 3d. postage, direct from COOPER, DENNIS0N& WALKDEN LTD. LWjm 7 i 9 St. Bride Street, London, E.C.4 ...

... Wttm/M B.S.A. J Tfttm/M Zjj^B B.S.A. J THtV DESIGNED /r IN CHALK f Once upon a time in 1884, to be exact a little group of far-seeing enthusiasts at B.S.A. decided that the time was ripe for the production of a Safety Bicycle. The B.S.A. factory of those days had none of the many technical specialists who are nnw kpnt bnsv nn invpntivp pntprnrisp'j The first B.S.A. Safety Bicycle, patented on ...