... THE¥ DESIGNED /r I IN CHALK H I The first B.S.A. Safety Bicycle, patented on 21 st 1 1 November 1 884. It had a 32 driving wheel and a 20 steerer. Over 1500 were sold. Once upon a time in 1884, to be exact a little group of far-seeing enthusiasts at B.S.A. decided that the time was ripe for the production of a Safety Bicycle. The B.S.A. factory of those days had none of the many technical ...

... t f l [Thk TaTi.f.r and Bystander. June 23, 194J EE FRONTISPIECEES Tri pleX the saf ?ty glass ...

... OF REGENT STREET AND PRINCIPAL CITIES Telephone Regent 6789 A UNIFORM REGARD It must stand up to foul weather its shape must do credit to its wearer on all occasions it must last long and be good-looking in its old age. That is how a uniform has to serve in wartime and it can only- do this if it is well cut by men with years, of skill and experience. We have such men, and that is why our ...

... BRITISH RATIN CO LTD BRITISH RATIN CO LTD 125 PALL MALL LONDON S.W.I TEL EPHONE ABBEY 7621 II S D 25.6.43 The Strategy of Rat Control Of all known methods of dealing with the menace of rats and mice, there is none that is not complicated by the rodents' suspicious nature and migratory habits. Carefully laid traps or poison may be rendered in effective by suspicion premises successfully brought ...

... JL com the top of the hill the valley spreads down in a green- quilted hollow. Below, far below, the river, a tiny strip of winding silver, wanders on its leisurely way between rich meadows. Presently you turn and glide quietly downhill and the Bentley purrs with a soft serenity as you commence the climb of a further hill that leads to the distant valley These are pleasures we shall know again ...

... DUNLOP RUBBER CO., LTD, . ALBANY ST., LONDON, N W.I %mks tic fyadges oj the J CIVIL jdefence! services! AND OTHER ORGANISATIONS! CHIEF REGIONAL FIRE FORCE COMMANDER DIVISIONAL COLUMN OFFICER SECTION LEADER FIRE OFFICER ASSISTANT FIRE FORCE OFFICER SENIOR COMPANY OFFICER LEADING FIREMAN COMMANDER COMPANY OFFICER FIREMAN CONTROLLER HEAD (OR POST) WARDEN FOR C D. RESCUE SERVICE Similar bars, ...

... m II 1 I j I I To AVOID rapid I tread wear I I you must AV O I D I 1 Misalignment of wheels 2 Incorrect inflation 3 High speed and rapid acceleration 4 Vast cornering 5 Fierce braking All these waste rubber which is so Vital to Victory ...

... BLACK&WH ITE I 00 BLACK&WHITE _ tp yts STILL CARRYING OA Although working under difficulties Black White is still carrying on; still bringing to as many as possible the fine quality and mellow flavour which have made this grand old whisky a first choice everywhere. ...

... m m OF REGENT STREET AND PRINCIPAL CITIES Telephone Regent 6789 UNIFORM REGARD, it must stand, up to foul weather its shape must do credit to its wearer on all occasions it must last long and be good-looking in its old age. That is how a uniform has to serve in wartime; and it can only do this if it is well cut by men with years of skill and experience. We have such men, and that is why our ...

... Austin Help your to lielp the Country THE MAGAZINE MAY HELP YOU TOO-- 4 d monthly from your newsagent FROM S TO OWNERS Klljfl i Ration yourself to 30 m.p.h. AND DOUBLE THE LIFE OF YOUR TYRES Do you know that at 30 m.p.h. your tyres last twice as long as at 50 m.p.h. In your own, and in the Country's interests, it pays to keep 'within the limit' even on the open road. If your work takes you ...

... BRITISH fil RAILWAYS GWR LMS Ejaa LNEH SR Carrying the War Load v. vys The VITAL k LINK Railways are the vital _ link between the convoys with their urgent 1 and important freights and the factories waiting for the materials to make the weapons of war. Railways are also the essential link between the factories and the battle. They play a major part in eyery Allied campaign and are of paramount ...

... H -t.T-*' m yininin-- rmrm iii^-- ri-- IK--MI-- ^--1-- i-- 11 The if I S NUFFIELD ORGANIZATION ll H SBl A CORNERSTONE OF BRIT A I N'S INDUSTRIAL STRUCTURE Wolseley Motors Ltd., MlUJULD Nuffield* Mechanizations Ltd., WgL The M.G. Car Co. Ltd., nnr. a nrrtATWii Nuffield Tools and Gauges Riley (Co vent ry) Ltd., vv%t pir Ltd., Morris I ndustries The little grey home goes west Qreat changes lie ...