... . .ELECTRA HOUSE, VICTORIA EMBANKMENT, VIA IMPERIAL j--t T 0 jLfj i v Often one has a piece of family news which would interest relatives and friends overseas. Tell them by cable Via Imperial it isn't expensive. You can send a social message of 12 words to any part of the Empire for five shillings to some parts for even lesg. CABLE THIS WAY. By Phone. Ring the nearest Cable and Wireless Office ...

... I McVITIE PRICE *f K 7\ k Biscuits r of Highest Quality p. EDINBURGH LONDON MANCHESTER OLD ENGLAND'S BEST TRADE MARK m* '9K ,W> FOR FATHER AND SON craftsman handtailored saddlestitched cleverchange breathlessly smart worn tie or buckle belted half or unbelted fourwoy (belted) topcoat royal patent designed 554368. U.SA. 72334 7 the wetherall house bond street wl Iln good spirits again I f FOR ...

... /in1 i i 1 in Sir Humphry Davy has been described as being almost, ij not quite, unique as a truly great natural ■gT philosopher who also secured a fervent popular acclaim. The miner's safety lamp which he invented, and for which he refused to take out a patent, has saved many thousands of lives and is still known as the Davy Lamp. He also carried out work on the chemistry of tanning and ...

... Debeiiliaiii Freeboily llebeiiliain Freeboily i t IN LEATHER A FEW ITEMS CHOSEN FROM OUR INTERESTING CHRISTMAS COLLECTION Wet -Pack lined water- Ifck proof pull-up loops in lid. Size 7i X 41 X 2A. tiff] Pigskin £3 .13.8 I Pig-grain Calf £3.0.6 J Size 9x6x3 Pigskin £4 15 6 Useful writing-case in pig-grain Calf. Size 8^x7. £3.4.6 Morocco, in blue, red, green. £3.5.3 LANeham 4444 WIGMORE ST., ...

... n%k*o 5 perhaps i the finest matte wT# Driway Weathercoats and Sportswear are stocked by leading stores and outfitters throughout the country Motoluxe Coats are known the world over for their style, comfort and all round usefulness. Made in Motoluxe Alpaca Fabrics with wool check or plain linings. Now in better supply, but in case of difficulty write to us for the address of your nearest ...

... ST6TE PRESS 555 ST6TE PRESS 555 For over half a century V AOlNtM(MT 0T IOIACCO CO HO $UT QfPRfSS cicuitti mmumciumbi fO M M UNO CIOBCI VI have maintained their reputation as the best cigarettes in the world Export Packing ...

... M/fl/. t V/i BASK LIMITED MIDLAND BASK LIMITED November By November manufacturers have completed delivery of their Christmas orders and, when the large demand for exports has been met, the children at home are not forgotten. Christmas stocks are being delivered to retailers, a great nation of shop keepers is preparing to put goods into its shop windows, and bankers make ready to meet heavy ...

... at the friendly inn It is impossible to imagine a Britain without the good '^*1 fellowship of her inns. Or an inn without some of the homeliness that comes from pleasant surroundings good if ft furniture and the craft of glassmaker, of potter and pewterer. u|j Supreme examples of craftsmanship such as the Georgian J pewter tankard shown here, were characteristic of our inns. i Now they are ...

... The k>ndest ''A,. For more than i o jyeary babies have veiled in its thing softness BABY |p POWDER JOHNSON JOHNSON (GT. BRITAIN) LTD. SLOUGH AND GARGRAVE M f j BIRMINGHAM M /i j\ M BOURNEMOUTH I /1M^ J 1 X v' BRIGHTON MAPLE CO. LTD, TOTTENHAM COURT ROAD LONDON W.l 3S/MS3 1 for Acid Indigestion Milk of Magnesia Tablets, by effectively correcting acidity, give prompt relief from indigestion. ...

... EVERYONE HAS someone worth saving for Issued bv the National Savings Committee ...

... SHORT BROTHERS AND HARLAND LTf>., C SHORT BROTHERS AND HARLAND LTf>., C It's fun lo flu C fluina boat f w i AGE-OLD CEREMONY New Style Crossing' the Line is celebrated with traditional trimmings on the Short flying boat. .The victim looks very happy about his situation-- he knows he can clean up in the well-appointed washroom, have a drink in the cock- fail Ku r onH tViAn taIov lu UH, uuu ...

... Crawford s biscuits are good biscuits ...